Ukie has launched the second UK Games Industry Census to authoritatively assess workforce diversity in the sector.

The census will build upon the work of the ground-breaking 2020 report that provided the industry with an intersectional and nuanced understanding of its workforce.

As with the previous census, respondents are asked a series of questions about what role they have in the games industry, their characteristics – such as age or gender – and their background such as the circumstances they grew up in.

Additional questions have been added to help track trends between the first and second census to understand areas of continuity and change in the workforce diversity profile.

This year’s survey has also been expanded to cover some additional ground in relation to working patterns and access needs to generate an even deeper profile of the games industry workforce.

Once again, the Census will take less than ten minutes to complete with all data will be collected anonymously in aggregate to protect the confidentiality of all participants.

The ambition is to more than double the number of respondents to the first census, which reached over 3,200 people (20%) of the UK games industry in 2019.

Enacting the second round of the census also fulfils a commitment from industry to continue to assess the diversity of its workforce, alongside the wider #RaiseTheGame pledge.

A number of companies have committed to partner with the census including Jagex, Curve Digital, Splash Damage and nDreams, with more businesses to be announced in the weeks ahead.

The Midlands has a strong presence in the games sector, particularly through the growing hub on businesses located in Leamington Spa, known as Silicon Spa.

There are two main ways that people can participate in the census:

  • Individuals, or businesses with fewer than 20 employees, can use a public link to respond to the census.
  • Companies with more than 20 employees should request a pack from the Ukie team to help share the survey securely across their business.

The deadline for participating in the UK Games Industry Census is Friday 19th November. For more information about the census, head to

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